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Thursday, May 16 • 4:00pm - 4:50pm
What Wikipedia Won’t Tell You About Social Selling: Sell Your Brand on LinkedIn FILLING

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LinkedIn isn't your online resume. It's your online reputation. This presentation will help you identify, build, and amplify your online/offline reputation to help your organization drive revenue. Social Selling is a chance for sales and marketing to unite and target the digital buyer in an innovative method. It's about engaging new audiences and letting your buyer see the culture of a company. You will hear a case study on a local B2B software company's journey to implement a social selling program, how to gain buy-in from leadership, tactics to use when creating your social selling program, and the valuable results. Don't miss this presentation, Q&A and workshop all rolled into one!

avatar for Rachel Lataitis

Rachel Lataitis

Sales Enablement Manager, LogRhythm
My days are spent finding ways to connect strategy to execution and improve sales org effectiveness. In Sales, what works in theory does not always translate in practice.  I’m all about finding the things that really make our teams move faster, sell smarter and win more often.... Read More →
avatar for Jessica Hayt

Jessica Hayt

Content Marketing Specialist, LogRhythm
As content marketing specialist, I manage LogRhythm's corporate social media accounts and the company-wide social advocacy program. I've spent the past three years researching and implementing new social media and social selling strategies. I primarily specialize in corporate LinkedIn... Read More →
avatar for Sara Kingsley

Sara Kingsley

Lead Product Marketing Manager, LogRhythm
I've got extensive experience in product marketing from small startups to large global organizations and believes chatting with customers to be the most fulfilling part of my workday. I've got ideas and opinions on product marketing and cybersecurity trends.

avatar for Matter


We unify PR and socialcreative services and digital marketing. Matter excels at storytelling that inspires action and builds value. An 11x “PR Agency of the Year” winner, we create inspired integrated campaigns for brands nationwide... Read More →

Thursday May 16, 2019 4:00pm - 4:50pm MDT
Riverside 1724 Broadway, Boulder, CO 80302