Over the past 6 six years at SPINS, I’ve had the pleasure of working on both the manufacturer team and retail team, leading engagements with everyone from WhiteWave to Target. I’m proud to now lead sales execution and strategy within our portfolio of digital activation businesses within our SPINS Ventures umbrella. My 14 years in retail & analytics began at Wild Oats, then the country’s second largest natural retailer, where I discovered my passion for arming the natural foods industry with sound, fact-based decision making. Since then, I’ve been fortunate enough to work on the brand, distribution and analytics side with companies ranging from Earth Balance to Data Garden.